The days of activewear being reserved for the gym are long gone and here at Oxygen magazine, we are happily letting it have its moment in the spotlight. Whether you’re a regular in the gym or ‘faux’ fit, functional fashion is for everyone. And if you haven’t got the fitness fashion trend down just yet — don’t sweat because we’ve carefully selected some of our favourite pieces to have you looking effortlessly stylish and active in time for summer.
PHOTOGRAPHER DALLAS OLSEN | MODEL SOPHIE O’CALLAGHAN | HAIR AND MAKEUP KAYLA ELEFSEN
Yvette Sports Women’s Activewear
– Sports Bra Excellence
Born from two decades of sports bra development experience, in synergy with European designers, Yvette has taken women’s activewear to a new level, providing state-of-the-art sports bras, which combines sexy and functional design with a perfectly fitting bra, giving that versatile multi-tasking performance that every woman needs, every day. From yoga to high-impact activities, from the gym to brunch, every woman deserves to feel sexy, comfortable and supported, no matter what her size is. With up to 60 different sizes and three impact levels to choose from, Yvette always has a bra that fits you well.
Kerrie Denton - Motivation 2 Conquer
Kerrie has more than 20 years of experience as a women’s health practitioner. Her passion is mental mindset and remaining motivated. As a coach, Kerrie helps women to believe that with the correct skills and techniques, anything is possible. Kerrie wrote her book and designed her activewear at a time in her life when she thought she had nothing left to give, but with the correct mental mindset, she discovered
that she actually did. Kerrie needed to become so fiercely motivated in order to conquer a serious illness and fight to regain her health. Kerrie believes strongly that you are the power. Motivation 2 Conquer activewear: Be Fierce, Be You — Conquer and Thrive. Motivation 2 Conquer will be at the Sydney Health & Fitness expo from 20-22 April 2018. Stand H49. Come say ‘hi’!
We believe real muscle is heart.
We believe fitness is a journey that kindles the fire of the soul, ignites the passion of the heart and charges every muscle to the core. We believe fitness is a challenge that redeems us, tests us to the limit, and pushes an individual to rise up and surpass the insurmountable. We believe it’s about the personal best, the milestone, the breaking point, the united effort, and the result — that real muscle is real heart that brings out the positive in ourselves and the best in the world around us. Our signature print is the unique brindle coat marking of our founder's dog, English Staffordshire terrier ‘CEO Charlie Brown’, as we believe dogs have the biggest hearts in the world showing us to use our hearts without speaking a word. REAL MUSCLE IS HEART; JOIN THE REPUBLIC.
Boost Gymwear’s lead fashion designer has brought to the brand more than 10 years of extensive design experience. Boost was launched in 2003 to fill the definite gap in the market for ‘fashionable, functional and great fitting gym wear’. Professional athletes and celebrities worldwide use Boost's Custom Fit and Custom Colour Service for shoots, magazines, and competitions to help them look their best and, most importantly, unique. The Boost brand brings new products to the market on a weekly basis and outerwear trends into fitness apparel. “We are the first and only stop for many high-profile fitness enthusiasts.” All Boost products are currently shipped and made in South Africa. Crops start at $27.
Jabra Elite Sport
Jabra Elite Sport is the seamless combination of fashion and fitness. These stylish, true wireless sports earbuds give you superior sound for music and calls, and advanced personalised fitness analysis so you can reach your fitness goals sooner. Designed for an active lifestyle, Jabra Elite Sport have a comfortable cord-free style and customisable fittings to ensure the perfect fit, so they won’t fall out even during the most strenuous exercise. Sweat-proof for those hot, summer workouts, and with up to 4.5 hours' usage — it includes a rechargeable case that holds an additional two charges — you can pump out your favourite motivating tunes, and train for longer without interruption.With a built-in heart rate monitor and the Jabra Sport Life app, you get integrated music and training management to help you get fitter faster. Plan workouts, test your fitness levels and analyse and record your performance, including pace, distance and calories burned. Jabra Elite Sport also includes real-time audio coaching, like having your own personal trainer in your ear, so you can make the most of each session. You can personalise your sound with customisable settings and make the music that motivates you to move truly yours.
Established in 2010 out of Melbourne, Iron Tanks is all about creating tough gym gear for tough ladies. Our clothing, footwear, and accessories are designed with only the highest quality performance fabrics and materials. Our mission is to blend stunning visual aesthetic with maximum function to allow you to perform and look your best. The outfit pictured, ‘Insidious’ was designed in-house and is exclusive to Iron
Tanks. The eerie marble design has an amazing edge to it, fused with our signature Climaxx™ performance fabric. This luxe 260gsm fabric is fully squat proof and has the added benefits of compression technology which include:
- Enhanced circulation for recovery post-training
- Moisture-wicking and fade-resistant technology for maximum comfort and durability
- Figure-flattering design.
If you are after gym gear without compromise, then look no further! Use promo code OXY15 to receive 15% off.
Blue Athletica is athleisure wear for your epic life, freeing you to move like you were meant to. Run, swim and flow from one movement to the next with luxe technical compression fabrics that fit you like a second skin. Blue Athletica's land to sea mantra is what makes the brand so unique. Blue Athletica has released seven collections since its launch in January 2017, with the newest collection, ‘Spotted’, featured on Sophie. Each range includes mix and match pieces from tights, swim pants, crops, tees, and accessories.